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A Short History Of The Internet Viral Video

By Adriana Noton


The history of viral video production is an interesting and long one. A viral video is a clip that becomes extremely and quickly popular after it's shared and uploaded via email or an internet site. Most people associate it with humor, although it can be educational or serious in nature as well. It has basically been around since the internet's beginning and can be either made by a professional or an amateur.

The ideas behind a clip have been present ever since the dawn of our society. They began with the spreading of information and news from man to man and technological advancements recently have allowed the data to be shared quicker. First, with the early invention of the ingenious telephone and later, with internet sites and text messaging.

The phenomena behind this powerful and influential spreading of data is studied by sociologists and historians. The basic idea is that beliefs, behavior patterns, and data are basically units of a person's culture and can multiply themselves in the brains of their listeners. This means that they can effect another's beliefs and perpetuate themselves.

Viral videos, in the nineties, were shared mostly between groups using emails. One of the very first of these to gain attention was one that was later dubbed the "dancing baby", as it featured a cartoon dancing baby, and spent months being shown in commercials and television shows. Other examples include early clips that consisted of poorly translated dialogue and short films about the holidays.

Currently, thanks to the web, these videos are able to be shared along and enjoyed significantly faster. The exact reason that one clip becomes more watched than another is not totally understood but the hook utilized to keep a people interested is a huge factor, as is the clip's content itself as well.

A clip can also have a number of relevant and profound impacts on society. One very important way that one can contribute to society is through its impact on local education. For example, a teacher in Melissa, Texas created and then launched a website with the intention being to share educational and training videos with other school teachers. After debuting in 2007, the site not gets over a million hits each week.

Producing a clip has become a popular method for musicians and small bands to share their hard work as well. Bands in the past had to do this the old way, a method consisting of making hundreds if not thousands of copies of their record and sending them off manually to agents and record companies. Once signed, the group's label had to promote their music videos and CDs tirelessly to get them seen by others. This process is now a thing of the past since a musician can gain fans by sharing and making online videos instead.

The items have had an increasingly persuasive effect in the political world as well. In 2008, a number of the presidential debates were broadcasted and uploaded exclusively to a popular video sharing site.




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