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Effective Web Designing Strategies

By Michal Larsen


Not all websites with visually striking design can make it to the first page of search engines' result list. This is a clear indication that an exceptionally creative website design is not adequate to increase traffic to your website.

Web Designing With SEO Standards

What online businesses need to make sure that online users can access their website is to utilize a marketing strategy called Search Engine Optimisation. SEO enables a company to manipulate the traffic to their website, instead of merely waiting for results after the web developer submitted the site to a search engine company. Thus, they need not wait long time for their website to obtain high ranking once they submit their website to various search engines.

It's significant to remember though that SEO is not a separate web designing method. This marketing strategy bleeds into all sub-disciplines of web designing. Thus, SEO takes a significant role during the entire process of web designing.

What Are The Two Major Functions Of SEO?

SEO has two other goals, aside from improving your website's accessibility. The first is to make it easier for Internet users locate the information they are seeking everytime they load your site; and second, to persuade them to keep on browsing longer and come back to your website.

Characteristics Of Web Content That SEO Spiders Favor

The characteristics of web content that gain the trust of search engines are the following:

*The web content utilize naturally-occuring keywords.

*The website content is valuable to the targeted population of online readers.

*Honest content that is not trying to deceive search engines.

*The website's content loads quickly for it facilitates efficient indexing.

*Links to quality and trusted websites so spiders can determine your website's reputation. Companies with association to credible websites earn good points from search engine spiders.

In addition, web developers need to use clear and meaningful URLs. One of making meaningful URLs is to include keywords into the website's domain name. True, awesome website designs can wow online visitors. But they appreciate more the websites with useful and informative content. The more useful the information is to readers, the more likely they will create links on their blog, on user-generated websites, on networking sites and even on discussion boards.




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